Coldwell Banker Fairbairn Realty Weekly Update

In our weekly round-up of opportunities for our agents to learn, we’ve got some great educational and marketing updates. Read below!


Water Wonderland

The Water Wonderland Board of Realtors is sponsoring this along with the Residential Real Estate Council this great course, which will include eight hours of con-ed, along with eight hours towards your CRS designation (Certified Residential Specialist designation) .  Click on the flyer image below to sign up for this one-of-a-kind course.  The course will cost $125.00 unless you are an RRC member (Residential Real Estate Council) then it is $99.00.

This course is offered Virtually and in person.  For the in-person class, lunch is included. Date: June 22nd, 2023 from 9am to 5pm at the University Center in Gaylord, MI.


Paragon Training: Early Summer 2023

We are excited to offer a wonderful summer full of free training!

Our focus this summer will be:
Paragon Connect Shorts:
20-min webinars that go over the individual features of Paragon Connect.
Check out the schedule here:

Paragon’s Help Site:


Recently, I had the opportunity to sit down with RealTrends for a podcast discussion on easing transactions for the consumer. I am happy to share that the podcast is available as of today! Listen to the podcast episode to hear about the new trends in consumer behavior, how real estate leaders can innovate to create efficiencies in the transaction, and learn about the work that I’m doing.

Lead Gen- Farming

On May 31st at 1PM, Coldwell Banker is offering a lead generation course on farming.


It’s not a race to the finish…it’s a journey to prosperity.  In this class you’ll reinforce traditional concepts of farming techniques and then take it to the next level.  What will your farm expect from you and what can you offer to stay top-of-mind?  Find the answers here. It’s time to think bigger!

Course Format

  • One 90-minute session
  • Recommended for all agents who are ready to choose the right farm for their business
  • Advance registration required

View flyer and register here.


Get a monthly overview showcasing the new marketing content launched across Moxi, Marketing Center, and XpressDocs by reviewing the new Coldwell Banker Content Corner.

Agent Monthly Content Corner – May

Dream Seller Presentation

The Dream Seller Presentations are available on MoxiPresent (complete with real-time local comps from your local MLS and other CMA data), Marketing Center, and as a PowerPoint presentation on Desk. In minutes, you can create a customized digital or printed seller presentation for prospective clients to demonstrate their market knowledge, showcase their marketing strategy, and most importantly, win the listing.

The Agent Marketing Plan is also available. It’s a great guide for agents to hit the ground running! The 2023 Agent Marketing Plan is a step-by-step guide to setting an agent’s business up for success. This document will help you organize your marketing strategy and create your personal path to achieve your business goals.

Click Here to view a recently recorded Marketing Center Training Session for agents.

Global Luxury

LEARN. PERFORM. ACHIEVE. Join the Coldwell Banker Global Luxury® Certification Livestream June 27th and 28th. The Coldwell Banker Global Luxury® course can help you gain the knowledge you need to successfully represent some of the most prestigious properties in your marketplace. Unlock the power of the Coldwell Banker Global Luxury program with an exclusive and immersive journey into luxury real estate sales. The Coldwell Banker Global Luxury Course can help position you as an experienced, talented and vetted specialist in the industry; and serve as a signal for affluent clients that they are working with an exceptional real estate professional. Led by respected instructors, including Luxury Property Specialists who will be sharing their strategies and proven luxury marketing methods, this course brings the Coldwell Banker Global Luxury program to life through a special partnership with The Institute of Luxury Home Marketing. Register here. After registering, you will receive a receipt and confirmation email from If you do not receive this email, please contact us at 214-485-3000 or

Realtor Property Resource

Emmet Association of Realtors agents now have access to all Upper Peninsula listings in RPR!

View our most recent weekly agent updates below:

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