From Coldwell Banker Real Estate LLC (Corporate) to Coldwell Banker Fairbairn Realty’s office level, we’re excited to provide you with marketing resources to promote your business and further your success in the real estate industry.
Coldwell Banker Marketing Team
David C. Marine
CHIEF MARKETING OFFICER
COLDWELL BANKER REAL ESTATE LLC
David Marine has been with Coldwell Banker for 20+ years. He became the CMO in Feb 2019, rolling out the highest-rated real estate ad in 2018. Other roles he has held within Coldwell Banker:
- Senior Vice President of Marketing
- Vice President, Brand Engagement
- Senior Director, Consumer Engagement
- Director, Consumer Engagement
- Director, Products & Innovation
- Senior Manager of eMarketing
- Senior Manager of Product Development
- Manager of Product Development
Roni Boyles
VICE PRESIDENT, NATIONAL COMMUNICATIONS AND PUBLIC RELATIONS
COLDWELL BANKER REAL ESTATE LLC
Roni Boyles is the National Director of Public Relations and Social Media of the nation’s largest in-house marketing agency for the residential real estate industry.
Other roles she has had within Coldwell Banker:
- Senior Director, National Public Relations
- National Director of Public Relations and Social Media
- Multi- Regional Director Corporate Communications and Public Relations
- Regional Director of Marketing Services Coldwell Banker Residential Brokerage in New England
- Director of Public Relations – CB Residential Brokerage in New England
Michael Altneu
VICE PRESIDENT OF COLDWELL BANKER GLOBAL LUXURY
COLDWELL BANKER REAL ESTATE LLC
Working to build upon the strong foundation of the Global Luxury program as he continues its legacy as one of the most rigorous and successful programs in the world.
Previous positions:
- Co Creative Director – Madison Avenue Creative Inc.
- Partner – Realm Global
- West Coast Director Senior Associate – DBOX
- Senior Vice President Marketing, Development Marketing – Douglas Elliman Real Estate
Victoria Keichinger
VICE PRESIDENT BRAND MARKETING
COLDWELL BANKER REAL ESTATE LLC
Victoria Keichinger has developed and launched an industry leading national advertising campaign that has consistently ranked as #1 in the real estate category, has developed and executed multi-million dollar strategic media plans, helped with the largest rebrand initiatives in the company’s history, and leads marketing professionals.
Other roles Victoria has held within Coldwell Banker:
- Director, Brand Marketing
- Senior Manager, Brand Marketing
- Brand Engagement Manager
Jennifer Murphy
OFFICE MANAGER
COLDWELL BANKER FAIRBAIRN REALTY
10+ years of experience in creating print, digital, and social marketing for the agents at CBFR.
Social Media Graphics & Training
The Coldwell Banker Fairbairn Realty Way to Market a Listing
Products
Boost
The Boost program (which will soon be available on the DESK app) allows Coldwell Banker Fairbairn Realty agents to reach potential clients across large digital advertising networks, with the exclusive ability to advertise on Nextdoor, while customizing targeted options. Register for an upcoming training session.
Login through the CB Desk Portal (Boost by HomeSpotter)
Marketing Center
Marketing Center is a digital content management solution and digital asset generator that gives agents and staff the ability to download company and brand logos, access any brand photography, customize and post social media assets, as well as download virtual meeting backgrounds. Marketing Center also hosts materials related to any brand campaigns including St. Jude, Quotables, CB Good News, COVID-19, and more.
Login through the CB Desk Portal (Marketing Center)
MoxiWorks
MoxiWorks provides one of the most popular and powerful technology platforms in the industry. Their suite of products are offered complimentary to Coldwell Banker agents and include: MoxiEngage (CRM), MoxiPresent (CMA and presentation tool), Moxi Websites (agent websites) and MoxiImpress (automated property marketing and marketing center).
Login through the CB Desk Portal (MoxiWorks)
Design Concierge
Join thousands of agents who have built their brand with the Design Concierge team.
Xpressdocs
Xpressdocs allows agents to create business cards, direct mail, property brochures and more while maintaining brand compliance.
Login through the CB Desk Portal (Xpressdocs)
Prospect Square
Empower your Coldwell Banker Fairbairn Realty real estate journey with Prospect Square—an all-in-one marketing solution designed to elevate your brand, streamline client communication, and boost your online presence. Discover the tools that redefine success in the real estate industry.