Category: Agents
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May 2023 National Holiday Assets

The May 2023 National Holiday assets are now available here. To save images below, click on the image and choose the info icon to view full size image asset. Right click to save the image to your computer. Use the images in your email, newsletter, social media, and print campaigns for the month of May.…
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Coldwell Banker Dream Advertisement

You can now watch the Coldwell Banker Dream advertisement campaign as you’re catching up on your favorite shows on Hulu. Last week the advertisement began running on the streaming platform and will continue until October. View the full media plan here (or below). The award-winning Coldwell Banker “Dream Campaign” has focused on giving consumers a greater understanding of…
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Coldwell Banker Business Advantage Update: April 2023

The Coldwell Banker Business Advantage program gives you VIP access to an assortment of products and services designed to assist you in taking your real estate business to the next level. See the latest discounts and benefits from the Coldwell Banker Business Advantage program below: Xpressdocs: Adwerx: PODS: SPARK: American Home Shield:
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How to Measure Square Footage

A common question agents have is “How do I measure square footage”? Hopefully, you’ll find the answers below. “What exactly should Total Square foot include” from an appraisal standpoint? By Larry Curriston, North Michigan Appraisal Appraisers typically have to answer 3 questions about the square footage of the home: ANSI Square Footage Standards: What Agents…
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Fair Housing; Equal Paths to Homeownership

April is National Fair Housing Month and Coldwell Banker is asking real estate veteran, Kurt Nishimura, President of Asian Real Estate Association of America (AREAA) how we can create equal paths to homeownership for minority communities. Liz Gehringer, President and COO of Coldwell Banker Real Estate’s conversation with Nishimura is below. Gehringer: How has fair…
